Different Search Engines to Focus On for SEO

When it comes to online marketing and search engine optimization, keep in mind that Google is not the only search engine out there. Google is the most popular search engine, and therefore it is the most important search engine to place your efforts on. However, there are other search engines that are still important.

For example, Yahoo and Bing account for almost 30% of all online searches on desktop devices. You should also try to optimize your website for Yahoo and Bing in order to reach that 30%. 30% is not a small number. To that end, you should open a Bing Webmasters account and add your site to your account.

Google itself has more than one search engine. Besides the regular search engine, there is the image search feature. People search for images, and if you include images on your website, you should optimize them so that they appear in Google image searches. To do that, make sure to include your keywords in the alternative text of your images as well as in their file names. Do the same for videos so that you appear in Google video searches. If you are a news site, you can appear in Google News by getting verified.

Remember that Youtube is also a search engine. In fact, it is the second largest search engine in the world. Make sure to upload videos to YouTube and optimize them with keywords. Include your keywords in the video title, in the description, and in the tag section. Make sure to include a description that has a few keywords and is a few paragraphs long. When choosing keywords for YouTube, use special tools that help you discover YouTube keywords, or just type keywords into the YouTube search bar to discover what people are searching for.

Pinterest is also a search engine. In fact, every social media site has a search engine. If you have a Facebook page, make sure to optimize it with keywords so that you appear when people search Facebook for businesses in your industry. If you are a local business, make sure to optimize your Facebook page with the name of your city so that you appear in local searches on Facebook.

Amazing Content Marketing Tips to Boost Your Results

Content marketing is an important part of online marketing. Without content marketing, inbound marketing would not exist. If online marketing was limited to advertising on social media sites and search engines, then it would be all about outbound marketing. Content marketing is free, unlike outbound marketing.

However, you may want to consider investing some money in content marketing. For example, you can greatly improve your content marketing results by investing in a content marketing team. A content marketing team will be able to produce high quality content for you. Without a team, you will not be able to produce enough content to achieve long lasting results. A team will be able to post blog posts on a regular basis and update your social media sites.

You should also include videos as part of your content marketing strategy. Video content is extremely important these days. Video content can be useful in many ways. You can use video content to build a YouTube channel. You can also post video content on social media platforms and Vimeo. Video content can even be included in emails and sales pages. Video sales pages convert at a very high rate.

You can also personalize the content that you produce. This is not very easy, but it is easy to get started. The best way to get started is to collect people’s names when you collect their email addresses. This way, you can include their name when you send them emails. Email marketing platforms give you the ability to include names in your emails by using various tags.

Content marketing is not limited to content that is produced by you. You can use user-generated content to achieve great results. User-generated content means that you can use, for example, pictures that your Instagram followers uploaded of them using your product.

When it comes to content marketing, it is very important that you have a strategy in place. Without a strategy, you will not be able to achieve the results that you could if you would have had a strategy. Make sure you post on a regular basis and know which topics to post about. You also need to make sure that you are posting content that is interesting.

Equities First Holdings

Learn some of the facts about Equities First Holdings that need to be identified. They were founded back in 2002 and work to fulfill customer expectations. Equities First Holdings is a popular choice and will help anyone obtain the right deal. Find most of their offices located in London and ready to help borrowers. They have secured a lengthy client list thanks to the effort that they put forth. That builds the reputation of Equities First Holdings when needed.

The business has attained reputation abroad thanks to their profitability. Equities First Holdings is the right choice and will prove to be a popular business. Their lending model has helped borrowers and reaped rewards at the same time. Equities First Holdings is also the largest holder of stocks in their country. The UK has seen their business model expand to great heights as a result of the efforts being made too.

Louis Chenevert Still Has It

Louis Chenevert is a legendary businessman who has run United Technologies Corporations successfully as a chief executive officer.

Chenevert began his illustrious career by attending the affiliate business school of the University of Montréal. It was here that he would gain a degree in the profitable field of production management.


Upon graduation, he landed a job working for General Motors as a supervisor on the production line for the Pontiac division. He specifically chose this job because it would teach him the fundamentals needed to one day be a CEO. After working here for 14 years, Chenevert decided that he would pursue other occupations.


Chenevert was approached by the aerospace manufacturer Pratt & Whitney to be trained as their next CEO and president of the company. Chenevert began by working as a chief operations officer underneath the tutelage of the current CEO. Once he had worked in that position for six years, he was promoted to president of the company and chairman of the board. See This Page for more information.


Chenevert would leave Pratt & Whitney and take a job as the chief executive officer of United Technologies Corporations. It was here that he would solidify his label as a legendary businessman.


When Chenevert took on the role of CEO at United Technologies Corporations, it was during the time when the world economy was experiencing a recession. This recession particularly hit the aerospace manufacturing market a hardest. During this time, United Technologies Corporations was dealing with deficits in their prime market. Check him out on Forbes.com.


Chenevert decided that he would offset these deficits by expanding into related but not identical marketplaces. He began by purchasing his old company Pratt & Whitney and using their military contracts to stabilize the profit margin over a ten-year period. Louis Chenevert was so successful in this endeavor that United Technologies Corporations became the world’s largest military helicopter producer.


Chenevert would also acquire the oldest elevator company in the world Otis. He would use their connections with the heating and cooling industry to expand into the refrigeration and home heating markets. His greatest accomplishment, which made him legendary, was acquiring Goodrich for $16.3 billion.


Source: http://www.utc.com/News/News-Center/Pages/UTC-Chairman-Chief-Executive-Officer-Louis-Chenevertrecognized-with-the-Publi.aspx

Matthew Autterson Brings Attention to Valuable Bioscience Resources

Bioscience is a field that is constantly changing. There are things that Matthew Autterson has done in CNS Bioscience that most other people didn’t realize would be something that could happen. In fact, Matthew Autterson knew there would be different options they would have to be sure they were doing their best. Matthew Autterson likes to make sure he is helping people and they are getting the best experience possible as long as they are doing things on their own. For Matthew Autterson to do this, he has to make sure he can help people and he can give them what they are looking for in the industry.


Bringing attention to the bioscience community has helped Matthew Autterson see what he can do to make things better on his own. In addition, he has tried to always give people what they will experience in different industries. Thanks to Matthew Autterson, there have been many opportunities he has had for success. The community knows what it takes and what they’ll have to do if they are going to continue helping each other. Thanks to Matthew Autterson, there have been sometimes where he has been capable of giving back to other people.


For years, there have been changes that people need to make. They have neuropathic science that can help them with their issues and can give them everything they are looking for. In addition, Matthew Autterson has made choices that have allowed him the chance to give the community what they need. He likes to show people how they can make a difference and how they can continue to help each other with the issues they are facing. Part of what has allowed Matthew Autterson the chance to continue growing CNS Bioscience is that people need the solutions he has to offer.  View Additional Info Here.


If people are going to continue to need bioscience solutions and are going to keep having issues with neuropathic options, they will have to worry about what they are doing and what they are experiencing in different medical situations. For Matthew Autterson, this means he has to try and help people through the fields they are working in. In addition, Matthew Autterson likes people to realize what they are doing so they don’t have to worry about how they will be able to give the community what they need. It has helped Matthew Autterson grow CNS and make it have viable options.

Matthew Autterson Is An Entrepreneurial Inspiration

The current Chief Executive Officer and President of the CNS Bioscience, Mr. Matthew Autterson is really an intriguing character. Autterson who also serves as a board member in the same organization is a graduate B.A in Finance from Michigan Stet University. Autterson also attended a Graduate Tax Program at the University of Denver. Matthew Autterson first career was at the First Trust Corporation, Fiserv’s subsidiary. He left the corporation in 1982 join another small to contract a chartered trust organization in Colorado State. He was appointed the president of the Resources trust organization in 1986. Broad, Inc. later acquired the Resources Trust Company in 1989 and changed its name to SunAmerica, Inc. Later AIG acquired the SunAmerica in 1998 for approximately $18 billion.


Matthew Autterson found himself moving with the company from one ownership to another. Fiserv later acquired the Resources Trust from the AIG in 2001.Before the sale was complete, the Resource Trust was the most established chartered company in the United States. The company provided custodial and depository services to its customers spanning over 200,000. The Company was to contract the services of over 15,000 financial advisors. Resources Trust also held more than $1 billion of held deposits and over $ 20 billion in its custodial assets. The company also had 700 employees earning their living from the company.


More about Matthew Autterson


Autterson is the current President, CEO and board member of CNS Bioscience. Scott Falci founded the company in 2013 as a drug development organization. Falci and his top advisors recognized the valuable skills of Matthew Autterson and as a result, gave him the chance to work with their company where his unmatched skills endeared him to the company’s top management from their first interactions. Matthew Autterson serves on the board of directors at the Falci adaptive Biosystems. Another hat worn by Matthew Autterson is that of philanthropy and has engaged with various charitable projects and organizations. Click Here to learn more.


Some of the organizations that Autterson has closely worked with include Denver Zoology Foundation, the Denver zoo, and Webb-Waring Foundation. The zoo received thousands of dollars from Autterson and his family. Matthew Autterson formerly served as the chairperson of Denver Hospice’s board of directors. Autterson is also affiliated to the world president’s organization and young president’s organization. Matthew Autterson together with his daughter were among the participants in the famous road race of Baja 1000. Such participation demonstrates Autterson’s openness to people around him and is never afraid to mingle with others. Watch Autterson on YouTube.


Related Article: http://results.active.com/events/the-zappos-com-las-vegas-marathon-half-marathon/marathon/matthew-autterson

True Facet Has True Success Over Thanksgiving Season

TrueFacet, an online retail shop that sells jewelry and luxury watches, announced after busiy Thanksgiving sales period that it is a growing and thriving business. It also believes that it has gone expectations.

Many retail experts have lowered their predictions for the coming holiday season. TrueFacet feels differently having multi-million dollar success from Black Friday to the Cyber Monday period. Their success shows the importance of using a retail platform online to sell luxury goods and watches.

TrueFacet also came up with a report that compared sales growth between 2016 and 2017. If a person looked at overall sales in all 50 states, he or she would see that this online marketplace has grown 3.2 times compated to 2016. The average orders of this company has incresased by about 30 percent as compared to the year before. The average that a customer spent on an item was between 10 and 15 thousand US dollars. More sales are occurring on mobile phones. It believes that over 72 percent of visits to this retail platform are made by mobile platforms.

This online marketplace believes that it is driven data. How the market and consumers behaves determines how competitive they can be with their prices and how good their customer service should be. They want to operate with full transparency and believe that brand marketing is important to their success. For the rest of 2017 and continuing into 2018, it will continue to show its data to important partners

TrueFacet has over ninety thousand items. Most of the brands for these items are made up of the most coveted brands like Rolex and Casio. Every item goes through a thorough authentication process. They believe that they are the most reliable source for sought-after goods in jewelry and timepieces.

TrueFacet should continue to have success n the future.

Australian and Indonesian designer’s involvement in Jakarta fashion week

The fashion industry is one of the most revolutionized industries of recent times competing with other sectors such as technology and business in terms of performance. The industry shows a frequently rising trend over the years having made an approximate of $30 million in terms of profit in both the Indonesian and Australian economies. It also is one of the industries providing employment across all age brackets for residents of Australia and Indonesia.

Chris Ran Lin, one of the most famous and accomplished men’s wear designer recently shared a stage at a fashions event in Indonesia with two other Australian alumni. The Jakarta fashion week is recognized as one of the world’s prestigious fashion events where designers showcase their
<ahref=”//www.jakartafashionweek.co.id/photos/”>creative designer pieces. Celebrities and investors from all over the world also get to attend the event.

Lin’s outstanding designs include some of the best and intricate knitted patterns create exquisite knitwear. The result is masculine pieces that are colorful and cozy which he showcased in the event.His work is a true definition of simple yet sophisticated.

Other participants in the Jakarta fashion week were Jenahara Nasution and Mellyun Xing who are both from Indonesia. Jenahara is known for some of the leading brands in the market such as black label and Monday to Sunday. Both brands incorporate formal and casual wears which are unique and have a touch of class.

Dr. Bradley Armstrong, an Australian government official, recognized the outstanding efforts and talents by the designers and said it portrays the resourcefulness of the designers which would go a long way in creating a brand recognized worldwide. The participation of the designers for the fourth time consecutively in yearly fashion week held by Jakarta portrayed the bond existing between Australia and Indonesia and the role of the fashion industry in both economies.

Who will replace Trabuco? Brazil’s Bradesco looks for new CEO following Brandao’s retirement

Brazil’s second-largest bank, Banco Bradesco SA, is in the midst of a massive transition as longtime chairman Lazaro de Mello Brandao, 91, announced his retirement from the position in October. The move paved the way for Luiz Carlos Trabuco Cappi to take over as president of the bank, a position he will hold until March 2018, the date set by the board for when the next CEO elections will take place.

Speaking to journalists about his decision to step down, Brandao said his retirement is set to “ensure its (Banco Bradesco) continuity,” then adding that the decision was entirely his. Regardless, the executive, will remain in charge of some of the bank’s holding companies.

Bradesco will name its new CEO next year in March, although in a conference, Luiz Carlos Trabuco Cappi said that the elections could happen earlier. He emphasized that the succession was a process and assured journalists that a replacement for Brandao hadn’t been chosen yet.

Who is Luiz Cappi?

Born Oct. 6, 1951 in Marilia, Sao Paulo, Mr. Luiz Cappi serves as the president of Banco Bradesco, a position he held since March 10, 2009. Before becoming one of the top executives in Brazil, his career started at Bradesco as a clerk at the young age of 17.

For a span of 15 years since his employment, he was assigned different positions until becoming a marketing director for the bank. It was during this time that Bradesco developed a more open relationship with the media, due to Trabuco Cappi’s modernized approach.

From 1992 to 1998, Trabuco Cappi served as the CEO of Bradesco Vida e Previdência, a privately-owned company that catered to pensioners. He proceeded to become the Managing Director of Bradesco, and in 1999, he assumed the position of Executive Vice President.

Having held several positions in a period of 40 years, he was finally appointed President of the Bank, becoming the fourth president since the death of Amador Aguiar in 1991, the bank’s founder.

Perhaps the highlight of his career was the acquisition of HSBC in Brazil in 2015, the country’s biggest year in business and the bank’s largest acquisition so far. This was the reason why he was awarded Entrepreneur of the Year in the finance category, by Isto É Dinheiro Magazine.

In October 2017 upon the retirement of Lazaro de Mello Brandao, Trabuco Cappi had become appointed Bradesco’s Chairman of the Board of Directors, making him the current President of the Bank.

The executive’s skills was honed at the Faculdade de Filosofia, Ciências e Letras de São Paulo de Marília, now called UNESP. He also has a postgraduate degree in Socio-Psychology at the Fundação Escola de Sociologia e Política de São Paulo.

The Future of Bradesco: Possible Candidates for Bradesco’s New CEO

As one of the biggest banks in Brazil, the question as to who will fill in the position as Bradesco’s CEO has boggled many, as Trabuco Cappi will be only taking charge until early next year. However, several names have already popped as potential CEO, one of them being Mauricio Minas, the bank’s current VP of Technology. Minas also worked with Trabuco Cappi on the acquisition of HSBC.

Other names in consideration are from the bank’s own — Bradesco’s other six vice presidents from their respective departments. They are:

Octavio de Lazari, in charge of the lender’s insurance unit, and has been with Bradesco since 1978.

Josué Augusto Pancini, responsible for the bank’s service network, and has been with Bradesco since 1975.

André Rodrigues Cano, head of Human Resources and one of the few who has attained a position in the higher management. He was first employed with the bank in 1977.

Marcelo de Araujo Noronha only joined the bank in 2003, and currently manages Bradesco’s investment and corporate banking.

Alexandre da Silva Gluher is the most experienced of the VPs so far, playing an essential role in the multi-billion acquisition of HSBC. He is Bradesco’s chief risk officer.

Domingos Figueiredo Abreu started working for Bradesco in 1981 and is currently VP for Treasury and Lending.

There are seven candidates running for CEO overall, including Minas, and predicting who will assume Trabuco Cappi’s current role continues to be difficult. However, should we rely on several reports and the word of analyst themselves, Trabuco Cappi will have a strong influence in choosing who Bradesco’s new CEO will be.

Read more:https://pt.wikipedia.org/wiki/Luiz_Carlos_Trabuco_Cappi

Reaching Life’s Full Potential Through Healthy Living-IDLife

Recently Center for Disease Control gave out a record according to their research of the number of men and women affected by obese or overweight in the United States of America. The number of women affected is about 65% while that of men is about 70%. Obese or overweight is not only a physical appearance issue but can also affect an individual’s work, social life as well as health. Some of the health risks that an overweight person faces include arthritis, diabetes, cardiovascular conditions, and cancer among many others. The health and the wellness industry in the United States have been investing a lot of money in the sector to develop new products that will help people deal with weight issues as they help reduce the conditions that come with the overweight and obese.

On the contrary, many people who have used the health products have expressed disappointment, at the end of the day, the products have not been of great help to their physical appearance as well as health. But there is still hope for the persons if they use personalized nutrition. For those who are searching for results, supplements are the response to their weight as well as fitness issues. IDLife is one of the organizations which were established to deal with the medical issues of people in the United States. The firm can be described as a unique wellness firm due to the following factors.

1. Change the appearance of the supplement market: the supplement industry has been growing in America due to the high demand of loss weight as well as healthy living. IDLife has been doing things differently by delivering targeted nutrition option.

2. Supported by researched science: Before development of any of their products IDLife must conduct extensive study.

3. Prevailing administrators and motivated stockholders: for a business to be successful it must have powerful leaders, and this is how IDLife is and also it is backed with investors who have a desire of assisting others.

4. Quality ingredients obtained dutifully: IDLife supplements are of high quality due to the research and the effort put to source the raw products.

IDLife is a wellness and health firm that is created to distribute nutritional supplements to their clients depending on their needs which the organization trusts are unique. IDLife can well be described as a unique fitness company which knows that two people are not the same and their fitness and health requirements are totally different. IDLife was founded by Logan Stout for the purpose of assisting individuals to reach their full potential as they promote good health.

Learn More: www.linkedin.com/company/idlife-corporate